Yesterday,
we spent about three hours trying to convince a client of ours that brand new
computers just don’t come equipped with the all things that most computers need
in a PC. We tried to convince him that a fully functional computer is one that
is personalized with specially selected hardware and software accessories - and
that the computer purchased at the store doesn’t come with these things.
Unfortunately, all of our convincing was to our avail. Our client insisted that
he should never need more than what came with his boxed product and that we
were just trying “bilk” more money out of him.
As
computer consultants, it’s our job and mission to make sure our clients are 100%
satisfied when they walk out our offices. But our job is unnecessarily made
harder when people don’t take the time to learn about computer accessories and
familiarize themselves with the limitations of store-bought computers.
Hopefully by the time you finish reading this article, you’ll understand the
lesson that we were trying to teach our client: “What comes out of the box is
really just a starter kit.”
The
typical computer package comes with a CPU unit, keyboard, mouse, and speaker
set. That may be just fine for some, but most people require more than that
especially in today’s “connected” society. Today’s users require full
multimedia capabilities, a wide range of graphics tools, and accommodations for
the various portables we now enjoy. These extras aren’t included with “what
comes out of the box,” and the only way to get them is to accessorize.
To
illustrate the importance of accessorizing, we like to use the “plain dough”
analogy. Let’s say that a brand new computer is a batch of plain dough – waiting
to be flavored and baked into something useful. If we want to use this dough to
make a delicious batch of chocolate chip cookies, we would need to
“accessorize” this dough with chocolate chips and a little brown sugar. If we
want to use this dough into in a warm loaf of sesame seed bread on the other
hand, we’d need to “accessorize” the dough with yeast and sesame seeds.
Like
“plain dough,” the brand new computer isn’t very useful by itself. It needs
accessorizing.
Depending
on what’s needed, accessorizing doesn’t need to be expensive. In fact, you can get away with paying a
minimal amount for extra software and hardware if these accessories are for
children. It’s when these accessories are work requirements or when they’re
needed to produce works of quality for any other reason that they can become
rather expensive. And this expense applies to microphones, digital cameras,
PDAs, scanners, video cams, and more.
Regardless of cost, it’s important to understand that accessories can
become “necessities,” and that the best time to get them is the moment you buy
a new computer.
